Case Study: Hankook Tires

Hankook Tires uses text to seamlessly coordinate shipments between their delivery drivers and customers.

Hankook Tires is a leading tire manufacturing company that specializes in the development and production of state-of-the-art tires. They distribute to over 400 independent dealers through 3000+ retail sales locations across the United States and Canada. With Trumpia, Hankook Tires was able to integrate our SMS capabilities into their own system, and improved delivery communication between themselves, their truck drivers, and their customers.

https://www.hankooktire.com/us/

The Challenge

With multiple deliveries ongoing at the same time, Hankook Tires needed an effective way to coordinate shipments between their truckers and customers. They knew that texts were the most effective form of communication to accomplish this, but they needed a system that was able to scale thousands of texts a month.

“The price is right, and the API is straightforward. We use it to coordinate deliveries and shipments. Truckers get alerts when shipments are available to be picked up, and customers get alerts that their order is ready and on the way.” Jonathan Shin, Web Application Developer Associate at Hankook Tires

Our Solution

Hankook Tires found a solution in Trumpia’s API. Touted as “very cost effective” by Jonathan Shin, the Web Application Developer Associate at Hankook Tires, they used Trumpia to bolster communication between themselves, and their truck drivers and customers. Fill out the form to view the full case study!