Jump A Roos is an indoor Family Entertainment Center, featuring inflatable obstacle courses, slides, premium jumping games, redemption games, and a variety of private party rooms. The entertainment center is open for kids 12 years-old and younger. In 2012, Jump A Roos was named the winner of "Best Indoor Activity" by South Florida Parenting Magazine's Kids Crown Awards.
Having dabbled with different types of marketing before, Jump A Roos was looking for another cost-effective way to reel in new customers and maintain a solid foundation of repeat visitors with mobile text marketing. Jump A Roos caters to families and children, so they needed a solution that would help them communicate with parents directly and effectively. The entertainment center was also looking for a way to consolidate existing contacts and newly collected contacts into one comprehensive database.
"With Trumpia's text marketing solution, there is a way to track campaigns and see how traffic is being driven to the store, which is very important to us. We've been happy with the success so far and are looking forward to new ideas and promotional campaigns we can run with this software."
Greg Fefferman, Owner, Jump A Roos
Jump A Roos saw all-around improvements with their initial campaigns as the number of admissions and responses consistently grew. Fill out the form to view the full case study!