Mass Texting for Retail

The Communication Channel With A Proven 98% Open Rate

Why Use Mass Texting for Retail

Retail stores can use SMS features like Mass Texting to collect more potential customers and send targeted SMS offers and alerts.

Mass Texting is the marketing and messaging technique of sending hundreds to thousands of text messages to customers or contacts all at the same time. Just like SMS Marketing, Mass Texting is perfect for Retail because it allows you to reach your audience in seconds, no matter where they are. But not all Mass Texting services are the same. While some Mass Texting services can help your Retail to reach a lot of your subscribers, they also will lead to more opt-outs because those subscribers will feel spammed. Trumpia’s unique Smart Targeting allows you to target your messages to your contacts in order to reduce opt-outs and make your contacts feel like the messages they receive are relevant to them. Even better, Trumpia’s Automated Workflows can help your Retail to carry out conversations with subscribers and lead them down different messaging paths, leading to better engagement and fewer opt-outs.

Overview of Mass Texting for Retail

When retail stores use features like Mass Texting they can collect customer contact information and learn more about their preferences so they can send personalized messages.

So how does Mass Texting for your Retail work? First, you need to get customers to sign up to receive your messages because you cannot carry out Mass Texting without a customer’s consent to receive messages. They can quickly opt themselves into your messaging lists by texting in a SMS Keyword to your registered phone number. Trumpia can then gather targeting information with our Data Capture in order to better target messages to your customers and reduce opt-outs. Trumpia’s Automated Workflows can even kick in, leading customers down different messaging paths that are relevant to Retail. Further actions can include sending emails, a follow-up text, asking more questions to learn more about them, as well as other things. So while other Mass Texting solutions can offer some features like mass messaging, none of them can offer the level of personalization and customization that Trumpia can offer its Retail clients.