Why Use Text Message Surveys for Media and Entertainment
Media and entertainment companies use SMS marketing features like Text Message Surveys to reach their audience no matter where they are.
Text message surveys are electronic surveys that can ask text messaging subscribers questions in order to learn more about them and their preferences. SMS surveys are especially popular for Media and Entertainment because they allow you to learn actionable data about your subscribers so you can carry out successful email and text messaging campaigns. Not all text message surveys are created equally though. Some SMS surveys can only capture basic information like location, name, and email address. Trumpia’s advanced text message surveys can branch based on how the contact responds, so you can gather extremely specific and useful information that can help you better engage with your contacts, employees, or customers. SMS surveys are also wildly effective, as SMS messages have a read rate of 98% compared to email’s 22% read rate. With Trumpia you can cover your bases as we can send both email and text surveys, with all responses and information being added to your account so you can target all of your messages.