SMS Software For Franchise Marketing

Texting for Franchise Marketing

One of the biggest challenges franchisors face every day is how to help their franchisees succeed. Because 90 percent of all texts are read within three minutes, you can ensure that your important messages, such as those dealing with corporate standards, will be read promptly by franchisees. Using the very same franchise communication software, franchisees can send promotional SMS or MMS messages that will bring traffic to their locations. Even if a franchise is a household name, keeping in touch with franchisees is not easy, and advertising for each individual location can become cumbersome. Luckily, Trumpia offers a comprehensive mobile messaging solution paired with industry-leading automation to keep your franchises running in tip-top shape.

How Texting Can Help Your Franchises

Generate More Revenue

Generate more revenue and promote repeat business by sending targeted mobile offers directly to customers. It starts with a mobile keyword customers can text in to sign up for your sales alerts. With our Smart Targeting, you can promote relevant sales and special offers as well as let customers know about new franchise locations in their area. In addition, mobile coupons are redeemed 10x more often than paper ones. With Trumpia, you can send targeted and highly relevant mobile coupons through SMS or email and see a dramatic impact on store traffic and revenue.

Increase Operational Efficiency with Automation

With text messaging, franchisees and franchisors can quickly communicate with staff with two-way texting to fill any scheduling gaps or last minute openings that may occur. You can also free up your marketing team by automatically sending a more desirable coupon to frequent buyers who haven’t used an initial coupon, or simply send an announcement of a new store opening in the customer’s area. With an API, you can integrate texting into your existing systems to streamline how you communicate with employees and customers.

Offer Better Customer Service

Over 33% of customers hang up immediately when they are put on hold, and 64% of consumers prefer texting over calling for customer service. With Trumpia, you can enable two-way texting capabilities at each location, allowing employees to send texts and answer customer questions through their established business number. This gives customers the convenience of texting to ask for store hours, get directions, and make appointments. And, you can automatically follow up with customers by sending them an SMS survey to solicit feedback on service and brand representation.

Control Marketing Standards Across All Locations

Trumpia provides you with the best suite of tools to keep your brand consistent across all messaging campaigns for all of your franchises. With customizable templates you can be sure each franchise follows the corporate branding standards. You can also brand Trumpia’s messaging software as your own so it displays your name and logo when your users sign in, or receive an email or SMS message from you. And with centralized reporting, you can track what aspects of your campaigns are working and what you may need to change.

Manage Data and Access with Enterprise Features

With Trumpia’s access control you can create specific rules so that each location only has access to their customers’ contact information. This means that your Bay Area location won’t accidentally send offers to customers in Los Angeles. For your corporate office, we offer a suite of enterprise grade tools that are designed to give you greater control and security of your brand and franchise operations.

Use Multiple Channels

Email is not an effective way to make sure your franchisees see new policies or announcements as only 22% of emails are ever read, but with texting’s 98% read rate you can be sure that they will be seen. And if you own a franchise, Trumpia has a variety of text messaging and multi-channel marketing tools including mobile coupons to keep your customers coming back for more.

Boost Employee Satisfaction

Your HR team can send reminders for benefits enrollment deadlines and see more results than email. With Trumpia you can send links for more information about corporate benefits, and then we can automatically follow up with employees who don’t click the link. SMS is the perfect way to send company-wide announcements about new training or safety protocols, as well as details about upcoming events.

What Franchises Are Saying About Trumpia

  • jamba juice

    “Trumpia’s SMS marketing provides us with the most direct, immediate and affordable way to connect with local residents and quickly build a loyal following. The return on investment we’ve enjoyed since we began using Trumpia’s platform has been tremendous.”

    - Brett Thomas, Owner of Jamba Juice Bakersfield

See What Makes Trumpia Different

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