SMS texting has taken over the messaging marketplace, becoming the most common way we connect with our friends and family. It’s no surprise then that the business world has taken notice, and one use case in particular is booming: recruiting. Here’s why you should try text messaging for recruiting today!
Send Targeted Job Offers and Messages73% of job seekers prefer to receive targeted job opportunities via text, and it’s not too surprising why. Imagine you’re a marketing professional with 10 years of experience and an M.B.A. You would not be very pleased if you received a message from a company, trying to recruit you for an entry-level position in I.T.
Trumpia’s Smart Targeting tool eliminates this issue and gets you results by allowing you to send only the most relevant job listings and information to candidates. You can do this using data that you’ve already collected and imported into our system, or have our Data Capture tool ask questions and automatically capture responses. Then use that to automatically assess which job would be the best match.
Then, Trumpia’s Dynamic Targets keep your filtered candidate lists organized in real time, updating automatically whenever a new candidate is added or updates their profile information. This way, you don’t spend hours doing it manually yourself.
Use text Keywords to RecruitDid you know that 23% of all web searches from a mobile device include the word “job”? That is an insane statistic when you begin to wrap your mind around it - people are always looking for new opportunities to explore and grow their career. And this is especially true after COVID-19, where so many people had to adapt as industries were changing. While you can rely on traditional methods of recruiting such as online job boards, forums, and social media websites, we recommend using SMS texting in partnership with all of these other mediums of communication. And you can achieve this by simply posting a keyword on all of these different sites.
For a basic system, you can post separate keywords for different job types like that describe what the position is about. For example, post keywords, such as “IT”, “SALES”, or “ACCOUNTING”, to filter your candidates so you can send them the appropriate information. Unfortunately, this requires you to manage multiple keywords and post multiple keywords on the same posting. With an advanced system like Trumpia, you simplify the process by maintaining only a single keyword and letting the software’s automation sort candidates for you. You can also use online signup pages to collect applicant information from your website.
Keep Applicants UpdatedJust because a specific job wasn’t right for a certain candidate doesn’t mean they wouldn’t fit well with your team. Keep a database of your candidates including their interests and qualifications, so you can send alerts when a new job that fits them becomes open. Some SMS messaging software will even enable you to automatically sort contacts based on the data you have on them, so you don’t spend hours manually creating lists to send postings to.
Find New and Qualified ApplicantsMillennials and other younger generations are going online for everything, especially when it comes to looking for jobs. This means that if you are recruiting online, you can be sure to expect a lot of responses. With such a large pool of candidates, you need to make sure they are qualified. Only Trumpia’s powerful automation suite can ask them qualifying questions and record their answers so you can better filter candidatesl. This is an easy process because of Trumpia’s advanced automation features, and the fact that our software is enabled for two way conversations, so you can follow up with the best talent and schedule meetings quickly.
Ask Questions and Schedule Interviews Via TextThe reality is, not every candidate is going to get a follow up interview. Whether it is because they are not qualified or because they did not fit a certain criteria, there are a lot of reasons not to waste your time or the candidate’s time. However, when you find a candidate, you need to make sure that you do not lose them, especially in a highly competitive job market. Use SMS texting in order to immediately schedule an interview. You can decide on a time with the prospective candidate either by asking them, or by sending them a link to a form where they can request an appointment. We highly recommend using external websites in order to automate the process even further while saving you valuable time.
Engage Applicants With Two-Way CommunicationCandidates often have questions, concerns, and scheduling conflicts that need to be addressed. Two-way text messaging (also known as landline texting) means you can answer these questions quickly and address any issues before they get out of hand or even lose a potential great fit due to poor communication. Your recruited can even have their own inboxes, so you can eliminate the threat of poaching candidates.
Trumpia’s Workbench comes with prebuilt workflows specifically designed to help recruiters streamline the hiring process. These include campaigns that our other recruiting customers have used to find great talent, and nurture them through the recruiting funnel.
Start with any template and customize it with your unique messaging.
Send Targeted Job InformationSend links to relevant job postings, along with automated reminders to apply.
Automatically Send Interview RemindersSend reminders to ensure candidates are on time and don't miss interviews, leading to a more streamlined interview process.
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